26 Nov
This interesting Volkswagen Beetle might look all beat up from the outside, but inside the boot you’ll find an electric engine. The entire setup costs $29,995 - but think about the amount of dough you’ll save in the long run whenever you laugh at friends who moan and groan about ever rising oil prices. It costs just two cents per mile to charge its batteries, and comes with a 120 volt built-in charger. This electrified Beetle can hit a top speed of 75 MPH with a 70 mile range, and will be able to make it from San Franciso to New York and back at the cost of a mere $112. Acceleration-wise, this car ain’t too shabby either, hitting 40 MPH from a standing stop within 6 seconds.
Duravit has unveiled its e-mood furniture range that boasts a lighting concept that comes with different programmable mood lighting. The light and color programs are controlled by touch LEDs located on the product itself, giving you the perfect ambience as you wind down after a hard day’s work. The multi-functional e-board accommodates a soap dispenser, a tissue dispenser, a cosmetics shelf and a power outlet - all without ugly looking cables sticking out. There is also a built-in light sensor that turns on the night light automatically whenever dusk falls so you won’t accidentally stub your toe against a piece of furniture in the kitchen.
Students from Blakewater College in Blackburn, England have managed to come up with blinds that not only prevent sunlight from seeping into the room, it also helps keep the earth green by absorbing sunlight and converting it into energy. The environmental impact of such an invention would be tremendous assuming it takes off on a large scale - buildings will be able to collect solar energy every single day, storing power for use at night. Hopefully some manufacturer will sit up and take notice of the potentially huge market where solar-powered products are concerned. Guess these solar-powered blinds would go down extremely well with Solar Energy curtains.
You know how cordless mice come with dongles that are attached to your mouse when not in use? Chinese company Naxin has developed a cellphone known as the NX788. This GSM dualband handset comes with a standard Bluetooth headset located behind which can be unlatched when required, and placed in position whenever you need to charge it. In addition, the NX788 boasts Bluetooth A2DP support and a dual SIM card function, a 1.3 megapixel camera, a microSD memory card slot, the ability to play MP3 and MPEG-4 files as well as a QVGA touchscreen display. It currently retails in Hong Kong for $190, so you’ll probably never see it Stateside.
What happens if you’re all cooped up in your cubicle the whole day long with no chance whatsoever to sweat it out on the basketball court? An alternative would be the USB Basketball Dunking Game, but what if you do not have a USB port in the vicinity? There is always the manual Desktop Basketball game that comes with a couple of launchers, two miniature basketballs and a single backboard. Hone your skills alone or pit your finger power with another friend to see who races to 24 points first. The Desktop Basketball retails for £4.99 a pop.
ProStreet CPU case comes covered with a whole bunch of fans - 20 on both the left and right sides, 8 fans on the rear and front sides as well as 10 located on top for a grand total of 66 fans. While it might keep everything running cool and just dandy, you will definitely agree that it is one of the ugliest casings ever to date. All those fans being stucked in places that aren’t supposed to be there in the first place do not a pretty PC case make.
We mentioned about unlocked iPhones going on sale in Germany yesterday, and here are the latest developments. It seems that T-Mobile will be offering the iPhone without any contract for an insanely high price of 999 Euros. In addition, T-Mobile has to unlock free of charge for customers who bought the iPhone since November 19th. Logically speaking, an unlocked iPhone would mean the lack of Visual Voicemail, although that remains to be confirmed. Do you think this locked iPhone issue is overblown, and Apple ought to stick to its original strategy of selling the iPhone with a plan, or to just bow to consumer and industry pressure by offering standalone units?
Mexicans can finally stop drumming their fingers in anticipation of an online Apple Store in their country as the long wait is finally over. This online store allows Mexican shoppers to take advantage of better value instead of shopping at the US store. As part of its grand opening, lucky folks will be able to pick up a MacBook each day as well as an iPod nano each hour. One down, plenty of other countries to go.Find all the sources, and discover more consumer electronics news and reviews at Ubergizmo.com.

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20 Nov
My article on ‘The Failure of the Green Media to Communicate Simply‘generated a very rich discussion amongst readers. All agreed on the importance of not overwhelming people with extensive green to-do lists, and the need to direct the focus instead, on the top household contributors to greenhouse gases emissions.
This is where numbers come in. I searched and found this chart from the Energy Information Facts Agency at the Department of Energy, the best in my opinion, in terms of its ability to showcase actionable data.

Another way to massage those numbers is to aggregate car and home contributions and rank the resulting contributions, in terms of percentage of direct household emissions:
Still a lot to chew on, for most people, myself included. But a useful framework for green communication strategies and behavioral interventions at the household level. Next, I will try to address my friend Anne’s request of ‘Tell me the one green thing I should do‘.
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19 Nov
This week, Atelier reviews what is trendy on the web magazine of our great expert contributor. Ubergizmo.com is dedicated to consumer electronics news and reviews.
Virtual computer runs on no hardware
Retrevo.com new version: matching people and gadgets
According to Vipin, “Retrevo crunches data on hundreds of thousands of products, millions of facts and millions of user and expert reviews from thousands of publisher sites, user reviews, blogs, forums across more than 40 categories, including Digital Cameras, HDTV, Camcorders, and GPS devices”.
Shopping carts get text displays
NifNaks creepie crawly USB flash drives
Solar roofing tiles from DRI Energy
Find all the sources, and discover more consumer electronics news and reviews at Ubergizmo.com.

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16 Nov
To pundits who accuse him of altering the soul of wine by manipulating its alcohol content he replies that electricity, stainless steel, inert gas, packaged microbes and enzymes, all in common use, dispensed with the romantic notion of totally “pure” wine long ago. Smith is as outspoken about what he does as his clients are shy about being associated with him. (He claims to have signed about 5,000 confidentiality agreements.) The first thing you see on entering his office is what he calls the “Wall of Shame,” with framed articles by naturalists and terroir advocates criticizing his winemaking techniques. He also edits winecrimes.com, a webzine that provides an open forum on the good, the bad and the evil of manipulating wine.
In California, due to the scarcity of autumn rain, “we often have excessive alcohol at true ripeness, which means that the wines are often too sweet,” Smith argues. He also likes to call reverse osmosis (RO) “reverse chaptalization,” a technique named after Napoleon’s agriculture minister Jean-Antoine Chaptal that corrected alcohol balance by adding beet sugar during fermentation. To Smith, the backlash against so-called wine manipulation can be explained in large part by a shift in the popular attitude toward science and technology. “In 1900 science was all about progress. But then we had Chernobyl, Three Mile Island, the Challenger disaster. Our environment is full of pollutants, and on top of that we are inundated with [technology-enabled innovations] that make our life a living hell, from junk mail to calls from telemarketers. In the midst of all this, wine is supposed to be the one pure thing. But the truth is that winemaking changed, unalterably and forever, as soon as we started using electricity and all the 20th-century [devices].”
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16 Nov
To pundits who accuse him of altering the soul of wine by manipulating its alcohol content he replies that electricity, stainless steel, inert gas, packaged microbes and enzymes, all in common use, dispensed with the romantic notion of totally “pure” wine long ago. Smith is as outspoken about what he does as his clients are shy about being associated with him. (He claims to have signed about 5,000 confidentiality agreements.) The first thing you see on entering his office is what he calls the “Wall of Shame,” with framed articles by naturalists and terroir advocates criticizing his winemaking techniques. He also edits winecrimes.com, a webzine that provides an open forum on the good, the bad and the evil of manipulating wine.
In California, due to the scarcity of autumn rain, “we often have excessive alcohol at true ripeness, which means that the wines are often too sweet,” Smith argues. He also likes to call reverse osmosis (RO) “reverse chaptalization,” a technique named after Napoleon’s agriculture minister Jean-Antoine Chaptal that corrected alcohol balance by adding beet sugar during fermentation. To Smith, the backlash against so-called wine manipulation can be explained in large part by a shift in the popular attitude toward science and technology. “In 1900 science was all about progress. But then we had Chernobyl, Three Mile Island, the Challenger disaster. Our environment is full of pollutants, and on top of that we are inundated with [technology-enabled innovations] that make our life a living hell, from junk mail to calls from telemarketers. In the midst of all this, wine is supposed to be the one pure thing. But the truth is that winemaking changed, unalterably and forever, as soon as we started using electricity and all the 20th-century [devices].”
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15 Nov
I could have gone to the farmers’ market earlier, but did not get a chance. There is this local apple grower who sells all kinds of unusual apples, each week. Too much to do. How come I am always rushing? Instead, I went to Whole Foods, and circled the produce section, in search of the perfect apple. I counted nine kinds of apples. Jonagold. Granny Smith. Honeycrisp. Gala. Braeburn. Pink Lady. Golden Delicious. Red Delicious. Fuji. I knew all of them, and none enthused me. Today, I wanted a real apple, like the ones from my childhood, all weird looking with spots on them, bugs inside sometimes even, not too crunchy, not too soft, and a full bodied sweetness I can’t bear to remember, so good it was. I seriously considered going home without my apples? Again I went around, trying to decide which ones I could settle for. Out of desperation, I picked some boring Golden Delicious, still too green in my opinion. At least, the kids would have apples to munch on.
This week, I have had the privilege to meet with two conservation specialists. Both told me similar stories, about the loss of diversity for some of our most common fruit and vegetables. Apples are at the forefront of a biodiversity war apparently, and a race to keep alive the thousands of varieties still existing. In the introduction to his 2005 report, Kanin Routson, from Northern Arizona University, provides a useful perspective on the magnitude of the problem:
‘The industrialization of agriculture has replaced the subsistence farms and their associated diversity with huge monocultural fields planted in a handful of high yielding crop varieties. Horticultural crops are no exception. In his book, ‘The Nomenclature of the Apple’, W. H. Ragan lists over 14,000 named apple varieties referenced in US literature between 1804 and 1904. Today the apple has been reduced to around 90 commercial varieties, with a handful of varieties, namely Granny Smith, Red Delicious, Gala and Fuji making up about 90% of commercial apple production. In the modern version of Ragan’s work, ‘The Fruit Berry and Nut Inventory’, Kent Whealy lists about 1500 apple varieties that are currently available through US nurseries, many of which have been developed through modern fruit breeding. That suggests as much as a 93% loss in apple variety availability in the U. S. over one to two centuries.’
I am mourning the loss of the apples. Even more so, I grieve the attitude from the general population. Most of my fellow Americans are perfectly happy with two, three at the most, varieties of apples. The red one, the green one, and the yellow one. Preferably well calibrated and shiny, to emulate the newness of industrial objects, straight out of an assembly line. Show them a real apple, and they will not touch it. The newer generations have been conditioned to eat with their eyes, according to an artificial aesthetic, that has nothing to do with the goodness of nature.
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14 Nov
Atelier organizes events that provide you with a complete, critical overview of any given market alongside its application to technology.
Last week Atelier hosted the French Bloggers event, gathering them to share their vision on blogs around a glass of wine. I took the opportunity to say “hello” to Vinvin – a very well known French blogger who recently relocated to San Francisco to join Loic Le Meur’s new start-up Seesmic.
Mathieu Ramage
Media and Editorial Manager
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13 Nov
This week, Atelier reviews what is trendy on the web magazine of our great expert contributor. Ubergizmo.com is dedicated to consumer electronics news and reviews.
8 Nov
Last weekend, in an abandoned military base, an hour away from Los Angeles, DARPA (the Defense Advanced Research Projects Agency) pushed the limits of robotics by running the Urban Challenge. The challenge is quite simple: to have autonomous cars driving 60 miles in an urban environment while adhering to the California driving rules.If you thought robots were small toys for your kids or vacuums for your house, think again! This year, DARPA’s Urban Challenge robots were (somewhat modified) manufactured cars (and one truck) that you and I drive. No human were controlling the cars at any time (except for emergency stop). Only computers were allowed as pilots. Contrary to last year DARPA’s Grand Challenge, where there were no other moving vehicles on the course while the robots were racing, this year’s event was all about other cars in motion.
Over 100 teams registered for the Urban Challenge. Among them, DARPA selected 35 semi-finalists that were invited last week for the National Qualification Event (NQE). During the week, all 35 teams had to demonstrate that their autonomous vehicle was safe to operate. The golden rule was: no matter what you do, do not hit anything. Out of the 35, 11 made the cut and were allowed to race last Saturday for the $2 million Grand Prize.
What seems easy and obvious for human drivers on the road every day is a fantastic challenge for a robot as our eyes are by far superior to any camera or sensing devices we ever invented. The best analogy is that each team is trying to program a computer to drive, with the sensors that can only see like an old lady. In fact, compared to human, these robots are really driving like old ladies (safe and slow — The average speed was 14 miles per hour –).
-Dr. Norman Whitaker, Urban Challenge Program Manager
1st Place - Tartan Racing, Pittsburgh, PA
For this event, DARPA set up a complex course and hired 55 stunt drivers (with specially equipped cars) to create the traffic all around the robots. Each robot had 3 missions to accomplish including traffic circles, merging, four way intersections (which means detecting the intersection, detecting other vehicles at the intersection, defining who has the right of way and then pass at the right time), parking (yes the robot had to find a parking spot and park itself) and passing cars. In total, each robot had to drive 60 miles in less
By Regis Vincent, a valued Contributor.
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8 Nov
Last weekend, in an abandoned military base, an hour away from Los Angeles, DARPA (the Defense Advanced Research Projects Agency) pushed the limits of robotics by running the Urban Challenge. The challenge is quite simple: to have autonomous cars driving 60 miles in an urban environment while adhering to the California driving rules.If you thought robots were small toys for your kids or vacuums for your house, think again! This year, DARPA’s Urban Challenge robots were (somewhat modified) manufactured cars (and one truck) that you and I drive. No human were controlling the cars at any time (except for emergency stop). Only computers were allowed as pilots. Contrary to last year DARPA’s Grand Challenge, where there were no other moving vehicles on the course while the robots were racing, this year’s event was all about other cars in motion.
Over 100 teams registered for the Urban Challenge. Among them, DARPA selected 35 semi-finalists that were invited last week for the National Qualification Event (NQE). During the week, all 35 teams had to demonstrate that their autonomous vehicle was safe to operate. The golden rule was: no matter what you do, do not hit anything. Out of the 35, 11 made the cut and were allowed to race last Saturday for the $2 million Grand Prize.
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